In his talk Ideas don’t have a zip code. They can live anywhere. Álvaro will present a way to successfully build a business with solid results and global achievements. Tiffany’s talk Stop talking and start doing: Why real change takes real action, from brands and agencies. will focus on how the agencies can be better at helping brands solve their real business challenges and David will, with Purposeful Procreation, explain how purpose-driven work abounds, and how can the partners, mediums and making capabilities available to agencies, inspire abundant proactive work.