Stop F***ing Being Brave. Start Being Confident.

For years, the creative industry has championed the mantra “be brave.” But bravery alone is no longer enough. In a striking session, Jake Barrow, CCO at VML Czechia, teams up with Vojtech Kubricht, Nestlé Confectionery CEE – KitKat & Local Jewels, for the talk “F*ck Being Brave. Let’s Start Being Confident.”

They’ll explore why confidence – not bravery – is the true engine behind game-changing creativity, sharing insights from the Cannes Lions Grand Prix-winning Phone Break campaign for KitKat.

This is your chance to ditch empty “bravery” and embrace bold, unapologetic confidence that drives real results.

Don’t miss out – buy your delegate pass and join us in person to be part of the conversation!