Create posters for the SLOVENIAN TOURIST BOARD on the topic of:
‘SLOVENIA, LAND OF CLEAN AND HEALTHY WATERS.’
The competition dealing with the topic of healthy waters is based on Slovenia’s commitment to the environment. The poster should represent Slovenia as a land of clean and healthy waters, and it can highlight its medicinal effects. The poster should be conceptualised so that the idea enables the creation of a series of posters and the application to all necessary communications channels (digital media, printed ads, etc.).
Foreign tourists – high-end visitors seeking diverse and active experiences, peace, and personal benefits.
The main facts about healthy waters which Slovenia wishes to communicate:
- Slovenia is incredibly rich in water.
- Thermal mineral water offers numerous opportunities for visitors to Slovenia’s natural spas, for health and wellness.
- Slovenia has one of the highest-quality drinking waters in the world. It is proud to have multiple types of drinking water: spring water and natural drinking water, natural mineral water, CO2-containing water, and living water. Water which can be drunk from springs and the water supply system is quite rare in the world nowadays.
- At the Sečovlje and Strunjan Salt Pans, sea salt is produced using natural methods. Salt produced in this way is the only salt with such whiteness without additional processing. This relates to the topic of coastal health resorts.
Present Slovenia as a tourist destination with clean and healthy waters in all forms: rivers, lakes, the sea, water sources, and hot springs.
Communication activities will be carried out around the world.
Application start date: 14 June 2019
Application end date: 10 September 2019
You can use photographic materials which are available in the Media Library of the Slovenian Tourist Board (https://www.slovenia.info/en/business/media-library), your own photographs, illustrations, or fictional images. High-resolution photographs are available for free in the Media Library for the purposes of the competition. Registration is required for the use of the Media Library.
The use of the advertiser’s logo (I feel Slovenia) is mandatory. Please incorporate the logo in the upper left side of your poster/s.
If you use a photograph from any of the above collections, you must observe copyright rules on the poster by stating the author’s name.
Familiarise yourselves with all of the rules and legal terms and conditions which apply to this competition.